The Product Marketing Manager on our Inbound Product Marketing - Legal Tech and AI Team will be responsible for engaging with a variety of stakeholders, including our customers and the markets we serve, to support the development of differentiated value propositions and inform priorities for the Legal Technology and Generative AI product portfolios. This role will support initiatives to accelerate business performance, go-to-market projects, and ensure that the ‘voice of the customer’ and the ‘voice of the market’ are influencing product development and go-to-market plans by channeling back customer feedback, market dynamics and competitive intelligence. The role also involves working closely with the outbound product marketing teams, sales, marketing, product management and other stakeholders in the business to drive value propositions that differentiate Thomson Reuters in the market and maintain the market leading positions that our segments enjoy About the Role In this opportunity as an Inbound Product Marketing Manager - Legal Technology AI, you will: Work closely with internal and external teams to develop and execute inbound product marketing programs and initiatives supporting the latest artificial intelligence and legal technology solutions on the market. Develop, test, and validate the latest uses of generative artificial intelligence technology for use in the legal industry. Develop a deep understanding of our customers pain points and goals to articulate clear and differentiated value propositions. Carry out market research and analysis, collating both internal and external insight through qualitative and quantitative research, to help drive direction and priorities for our products. Understand current product portfolio and positioning, buyer user personas, competitive environment, and market opportunities. Solutions may include CoCounsel Core, Document Intelligence, Intelligent Drafting, Case Center, and Strategic Insights. Personas include lawyers, law firm administrators, legal technologists, court administrators, in house corporate counsel, legal department operations staff, and others. Deliver and support development of high-impact product marketing activities that drive and support product awareness, client usage and retention, market leadership, and enable new sales and up-selling/cross-selling across the legal technology portfolio. Provide support to Outbound Product Marketing, for go to market activities including key messaging, proof points and tactics. Communicate product value propositions to the market and internal/external teams and develop materials/tools that support the channels/segments in meeting their sales and revenue goals. Provide analyses to determine ROI and effectiveness, and recommendations for program refinement. Conduct win / loss interviews and other customer-facing initiatives to bring insights into the company. Gather info from appropriate business partners to create customer communications when necessary. Provide ongoing reporting and updates to key stakeholders on programs, activities, and results. Coordinate with other Thomson Reuters divisions and teams on select ad hoc projects. You’re a fit for the role of Inbound Product Marketing Manager - Legal Technology AI if your background includes: 6+ years of product marketing and/or relevant experience with specialized training. Relevant experience may be in product management, marketing, or have some of that time spent experience working in a law office, corporate legal department, or the legal department of a government agency. Specialized training might include a degree in marketing or a general business degree with a focus on business strategy. Experience in the use of legal technology is preferred. Experience in the use of generative AI tools is a must. Customer-centric; able to represent the customers’ perspective and empathize with their needs; and strong commercial acumen with an ability to ‘think like a customer’. Knowledge of marketing and sales operations is a plus. Ability to communicate persuasively and tactfully with all levels of management, co-workers, and customers, in written and verbal form. Strong working knowledge of Microsoft Excel and PowerPoint Highly organized and self-motivated, interested in working closely with a team of other high performers. Project management and analytical skills Inventive, innovative and adaptable to change - this industry is moving fast. Bachelor’s degree required, MBA appreciated What's in it For You? You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through: Hybrid Work Model: We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: flexible vacation, two company-wide Mental Health Days Off; work from another location for up to a total of 8 weeks in a year, 4 of those weeks can be out of the country and the remaining in the country, Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing. Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more. Learning Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters café networking. Social Impact: Ten employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact. Purpose Driven Work: We have a superpower that we’ve never talked about with as much pride as we should – we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world. #LI-JK3 ¿Quieres formar parte de un equipo que ayuda a reinventar la forma en que trabajan los profesionales del conocimiento? ¿Qué tal un equipo que trabaja todos los días para crear un futuro más transparente, justo e inclusivo? En Thomson Reuters, hemos estado haciendo precisamente eso durante casi 160 años. Nuestros productos y servicios líderes en la industria incluyen software y herramientas altamente especializados basados en información para profesionales legales, tributarios, contables y de cumplimiento, combinados con los servicios de noticias más globales del mundo: Reuters. Ayudamos a estos profesionales a hacer mejor su trabajo, dándoles más tiempo para centrarse en las cosas que más importan: asesorar, defender, negociar, gobernar e informar. Contamos con el talento de 26 000 empleados en más de 70 países, donde todos tienen la oportunidad de contribuir y crecer profesionalmente en entornos de trabajo flexibles que celebran la diversidad y la inclusión. En un momento en que la objetividad, la exactitud, la equidad y la transparencia están siendo atacadas, consideramos que es nuestro deber perseguirlas. ¿Suena emocionante? Únete a nosotros y ayude a dar forma a las industrias que hacen avanzar a la sociedad. Accesibilidad Como empresa global, confiamos en la diversidad de culturas y pensamientos para alcanzar nuestros objetivos. Para garantizar que podamos hacerlo, buscamos empleados talentosos y calificados en todas nuestras operaciones en todo el mundo, independientemente de su raza, color, sexo/género, incluido el embarazo, la identidad y expresión de género, el origen nacional, religión, orientación sexual, discapacidad, edad, estado civil, estado de ciudadano, estado de veterano o cualquier otra clasificación protegida según la ley aplicable. Thomson Reuters se enorgullece de ser un empleador que ofrece igualdad de oportunidades de empleo y acción afirmativa y ofrece un lugar de trabajo libre de drogas. También hacemos adaptaciones razonables para personas calificadas con discapacidades y para creencias religiosas sinceras de acuerdo con la ley aplicable. Protégete de ofertas de trabajo fraudulentas haz click aquí para más información. Podés encontrar más información sobre Thomson Reuters en thomsonreuters.com. Thomson Reuters proporciona a los profesionales la inteligencia , tecnologia y experiencia humana que necesitan para encontrar respuestas confiables . Permitimos que los profesionales de los mercados financieros y de riesgos , legales , fiscales , contables y de medios de comunicacion , tomen las decisiones más importantes , todo ello impulsado por la organizacion de noticas más confiable del mundo. Hear from one of our AI Experts, Shawn Malhotra, Thomson Reuters' Head of Engineering on the key components that go into innovating AI at Thomson Reuters.