Customer marketing is a crucial part of how we engage, nurture, and inform our customers. As the Regional Manager, Customer Advocacy Programs, South West Europe, you will play a vital role working with the corporate, regional and local teams in the planning, content, and asset creation of agreed customer programs.Manage and maintain excellent relationships with key clients to generate customer referrals and testimonials, through written case studies, recorded videos, event speaking opporutnitiesetc…Work closely with the sales team to obtain customer reviews and improve advocacyCreate, maintain, and update customer landing pages and newsletters, working closely with the corporate and local marketing teamsDevelop, own, and execute on the customer marketing plan(s) in region. This includes activities such as running events, webinars, paid and organic social, email-programs, manage digital channels, public relations / communications together with appropriate agencies.Manage digital marketing platforms, tools and campaigns including social media and search engine marketing.Demand generation - Drive leads and pipeline creation focusing on customers – Upgrades, Select Success, Product LaunchHelp maintain customer data in the CRM to the highest qualityMonitor, review and report on marketing activity and results.Stay on top of market trends and industry developments in order to produce and execute on the right activities in the right channels with the right messageBudget Responsibility. Plan, forecast and submit budget requirements.