Scope of Position:The Director of Public Relations Communications is responsible for facilitating public relations for Middle East and Africa Premium, Midscale and Economy brands, with a strong specialization in media relations reporting to VP Commercial MEA. The position also entails developing communication strategies, organizing media and social media influencer fam trips, writing and pitching media releases, pitching profiling opportunities for key spokespeople in the organization and providing crisis communications support. The ability to comfortably interact with key departments, combined with excellent time management skills, multi-tasking abilities and attention to detail are essential criteria for this position.Responsibilities: Reporting to the Vice President Commercial MEA, with a dotted line to the VP PR Communications MEA APAC, responsibilities and essential job functions include but are not limited to the following:Develop annual communications strategy for Middle East Africa with related budget.Serve as the main point person for all media requests, inquiries and interviewsProvide media guidance for C Suite spokespeople.Initiate and plan local and international media familiarization (media and social media influencer) trips with local tourism bodies and airline partners.Create press material for targeted media distribution and proactively disseminate this information.Initiate partnerships with relevant brands, organizations and media partners to support the PR strategy for the property and/or restaurants.Support property related pre-opening activities: support pre-opening efforts with PR plan creation, press release approval and distribution of opening release Develop opportunities with lifestyle partners from a local, regional and international perspective to elevate the brand’s presence through events and activitiesDrive the brand’s corporate social responsibility strategy.Initiate and host consumer and trade media and association representatives to promote specific outlets/events or hotel products.Provide crisis communications support.Support property driven activities when relevant to overall Accor strategy and awareness in the market (on site activities and promotions to be handled by hotel onsite team)Manage PR agency resources for Accor related activities and brand awareness.Submit monthly reports to the Accor regional hub office outlining return on.