12.12.2023
Data Tagging Manager
Stori Card - MX
Mexico City, Mexico City, Mexico, CMX
JavaSQLGit
Other High-Paying Jobs in Rak City

Main responsibilities:

Product ownership of mobile app and web analytics
Manage mobile app and web analytics related inputs and outputs (tagging, campaign tracking, Data Warehouse) and related enablement systems (Amplitude, Braze, and etc.)
Define, implement, and manage tagging and analytics quality assurance, testing activities and tagging standards to ensure accurate, consistent and efficient data collection
Monitor and report regarding campaigns and marketing channels performance and trends
Ability to uncover, translate, and articulate data and analytics insight into actionable recommendation
Collaborate with CRM team, product team and other cross-functional stakeholders to set mobile app event tagging and customer attribution tagging based on business objectives and ensure mobile app and campaign analytics and tagging are in place for proper measurement
Passionate about data integrity with keen attention to accuracy and detail
Ability to validate and debug tag and analytics implementation issue
Maintain tagging and analytic related technical and data documentation
Strong service-oriented attitude across stakeholder groups
Stay up-to-date on the latest trends in digital marketing and analytics space

What we are looking for:

Experience:

6+ years of experience as a data analysts, data scientists or equivalent
Experience in tagging and data management in Segment, or Amplitude, Braze
Strong understanding of digital, web technology best practices and trends in data and analytics

Skills and attitudes

Expert in SQL, git and a programming language (ie Python, Java, etc)
Experience with data analysis and data validation using Amplitude, SQL DB, and BI tools (such as Tableau, Looker, or QuickSight)
Great written and presentation skills in Spanish and English
Ability to drive the results and rally the organization to embrace new ways of working
Ability to network and influence effectively across functions and teams and build advocates in stakeholder groups for digital transformation
Ability to simplify processes and measures and communicate them effectively across the breadth of the organization




Bonus Points:

Experience in data governance in Fintech or Financial sector
Experience in leading and promoting data driven culture in product teams in Tech or FinTech companies

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