09.07.2023
Planning & Trading Manager (Based in Darwin or Brisbane)
Atomic212
Darwin City, NT, Australia
Excel
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Who are we looking for?An experienced manager with 3-5 year’s experience in a planning trading role within an agency environment who understands implementation planning/buying principles across TV, Radio and OOH channels and Direct digital IO.This account buys across all media channels, however a comprehensive understanding of all aspects of TV planning, buying and reporting is essential. Experience in media planning/campaign execution and the ability to pull insights out of media delivery and derive recommendations is critical. A base understanding of tagging and reporting would be preferred but not essential.You will have the opportunity to make your mark on briefs/campaigns and team/agency processes and be bold in your media recommendations and flex your creativity.What will your day to day look like?Your role will be focused on managing campaign implementation as well as client communications. You will also be managing tasks and training and guiding your Assistant/ExecutiveYou will have strong negotiation skills and proven ability to build and manage strong relationships with media partners and internal stakeholdersYou will use planning buying tools Spectra, Fusion, Asteroid, TV Map, AQX, eTam, Roy Morgan, MOVE eRamYou will understand the role of all offline media channels and the way digital and traditional channels interact to drive response within a target segmentYou will assist the Director Client Lead to drive the media output of the team, ensuring a clear link of implementation to consumer insightsYou will understand all media channels with the ability to identify the strengths and weaknesses of each channel and the impact these have in delivering on the client objectivesYou will be responsible for the media plan from implementation planning through to execution. Fine tuning budget allocation, weights, phasing, and title/channel/site mix with creation of the media planYou will have an in-depth knowledge of the Australian media landscapeYou will contribute to team WIPs and support workflow and resource allocation within the team, manage issues effectively and report issues or concerns to the DirectorYou will assist the Director and Client Lead to identify proactive opportunities with the ability to sell in media initiatives over and above media recommendationsYou will support the Director in managing key client relationships from a planning and investment perspective, ensuring that delivery is to a high standardYou will work with the Director and Client Lead to formulate an optimal media recommendation, bringing media responses together to tell a consistent story directly linked to the strategyYou will ensure clear communication to the Director, Client Lead Client contacts at all times and manage expectationsYou will drive an agenda of inter-agency collaboration to achieve clients’ results, ensuring updates and insights are shared amongst all internal stakeholdersYou will be competent in evaluating negotiating all media with media vendors (under the guidance of the Director and Client lead benchmarking all rates)You will provide concise, timely and accurate reporting on all campaigns, including insightful commentary and learnings for future campaigns, in addition to uploading data to the client dashboardYou will be accountable for all team financials: budget control, contract management, account queries profomasYou will also be comfortable presenting recommendations and reports to clientsYou will have a high attention to detail, with excellent communication, project, time management and organisation skills, process orientated with an ability to work effectively to multiple deadlinesYou will have a strong proficiency in MS Excel / Google Sheets, Slides,Docs and Keynote using a Mac.Team ManagementYou will work with the Planning Trading Director to help facilitate deliverables for clients and with your direct reports to ensure tasks are completed effectivelyYou will provide development and training to your direct report so they can continue in their career progression with regular check ins on their wellbeing, development and to assess performance against #GROW goals.
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