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Brand Manager, Joint Replacement Europe - Hip
Stryker European Operations Limited - Dutch Branch Office
Netherlands, North Holland, Amsterdam Luna Arena
Microsoft OfficeExcelWordPowerPointBachelors degreeMBA
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Work Flexibility: Remote or Hybrid or Onsite Stryker’s Joint Replacement solutions offer the combination of market-leading implants for hip and knee along with Mako Robotic-Arm Assisted Technology and Insightful Data Analytics for the orthopedic service line. We offer hip replacement implants for total hip arthroplasty including our primary and revision portfolios designed to offer a wide variety of implants, instrumentation and muscle-sparing surgical approach options. Further details can be found by clicking on this link: Hip | Stryker As Brand Manager, Stryker JR Europe - Hip, you are the European brand expert who sets strategic direction and ensures execution for portfolio growth through the development of marketing campaigns and strategies, portfolio development, internal and external education strategies, and European customer engagement initiatives. With this new created position you have the opportunity to work strategically to expand our hip product portfolio. What you will do In alignment with global strategy, you will take the ownership of shaping the strategy for our Joint Replacement Hip product portfolio in Europe to achieve required growth, profit, and market share targets. You will work closely with local Marketing teams in leading downstream execution to drive market share gain, while also contributing to upstream marketing initiatives to ensure product and business development projects. You will create scalable assets, tools, marketing campaigns and best practices. In collaboration with the Education Manager, you identify education, brand experience and customer engagement opportunities for both internal and external audiences to increase brand perception and value. You will develop trust and strong relationships with the European Joint Replacement (JR)Leadership Team, Local Marketers, Sales Teams, internal stakeholders, and key customers (KOLs). In collaboration with the broader European Central and Local Marketing teams, you will drive the creation of the Annual Marketing Plan (AMP) and portfolio roadmap. You will partner with the local JR Leadership and Marketing teams to drive forecast accuracy and build strong relationships with supply chain partners to develop an appropriate demand plan. Define and execute regional product life cycle management (PLCM), including phase-in (launch) and phase-out of products. Provide analysis of JR Hip business performance, brand perception, marketing activity impact and other drivers of future brand performance. Manage branding, messaging, positioning, and pricing of assigned brands based on market, customer, and competitive insights. Partner with divisional resources to develop the portfolio through new product development, line extensions, and MA activity with support from manager. In partnership with Education Manager, identify internal training needs and create relevant content and training programs. Create Pan European, scalable customer engagement events such as facility tours/events/congresses, hands-on opportunities, and medical education programs, in partnership with Education Manager. What you will need Bachelor’s degree in Marketing, Business Administration, Life Science, Economics, or a relevant field (Master’s or MBA highly desirable). Minimum 8 years of work experience required. 5+ years of experience in Medical Device or marketing/sales preferred. Experience in international marketing and/or sales within a multinational medical device company highly desirable. Strong analytical and problem-solving skills. Ability to manage multiple projects within established timelines. Proven track record in leading successful marketing projects (incl. marketing plans, product launches and campaigns, etc.) that result in above market growth and delivery of financial commitments. Persuasive communication skills in the absence of organizational authority. Proficient in navigating complex interdivisional procedures and policies. Excellent presentation and interpersonal communication skills. An energized and strong personality marketeer who is a great collaborator, networker, and communicator, capable of leveraging these strengths effectively within a matrix organization Demonstrated proficiency in Microsoft Office (Excel, Word PowerPoint). Fluency in English is required; additional proficiency in a European language is a plus. If you are a results-driven marketer with a proven ability to lead successful projects and thrive in a global and collaborative environment, we invite you to apply for this exciting opportunity. Join us in shaping the future of our dynamic and innovative organization. Additional information Flexible within Europe, preference for near international airport/travel hub. Proximity to European Headquarter in Amsterdam would be a preferred. Minimum of 30-40% travel, depending on your location, should be expected. Your application Diversity is important to us. We welcome applications from individuals regardless of their ethnic, national or social origin, gender, disability, age, or sexual identity. Please submit your online application including all relevant documents such as CV, cover letter, transcript of results, and references. Your contact: In case you have further questions regarding the position, please feel free to directly reach out to Selina Ries (+49 761 4888849). Travel Percentage: 40% Stryker is one of the world’s leading medical technology companies and, together with its customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. We are proud to be named one of the World’s Best Workplaces! For more information, visit: www.stryker.com Work Flexibility Remote – Role allows you to work the majority to 100% of time from an alternate workplace. These roles could have travel expectations, and you must work within the country of the job requisition location. Field-based – You can expect to regularly work a majority to 100% of time at customer facilities and has a set territory or expectation to travel within a set boundary. Almost all sales roles would likely be qualified as field-based. Onsite – Role is 100% located at a Stryker facility. Some ad hoc flexibility may be available depending on role, level, and job requirements. Manufacturing roles and any role that requires physical presence at the office would qualify under this category. Hybrid – You can expect to regularly work in both an alternate workplace and a Stryker facility. Roles that are partially remote or co-located would qualify as hybrid, and the expectation to be onsite would be defined and agreed upon by your manager/supervisor.
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